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Zeon Develops Material Achieving Various Visual Effects Using Light Reflections

Zeon has developed a broadband cholesteric liquid crystal material that can achieve various visual effects using light reflection, based on its proprietary technology cultivated in the optical film business. The product is a cholesteric liquid crystal, a structure in which the reflected light wavelength is arranged in a spiral shape, and the color of the reflected light can be changed...

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Bridgestone to Continue Restructuring its European Business

Bridgestone will make further progress in the reorganization and restructuring of its European operations during the period of its 24MBP medium-term business plan, aiming to raise the adjusted operating margin of its European operations from 1% in 2023 to 8% in 2026, the final year of the 24MBP plan, and clear the 5.5% WACC (weighted average cost of capital) threshold....

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Yokohama Rubber Joins Japanese Red Cross Society’s Disaster Prevention Project

Yokokohama Rubber is involved in the “Action! Disaster Prevention and Mitigation” project being conducted by the Japanese Red Cross Society from March 1 to 31. Disaster prevention and mitigation is an activity to nurture the ability of society as a whole to cope with possible future disasters by drawing on the lessons learned and experiences gained from disasters. Every year,...

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Bridgestone Announces New Three-Year Medium-Term Business Plan

Bridgestone announced its three-year medium-term business plan, 24MBP, covering the period from 2024 to 2026. The indicators for 2026, the final year of the plan, are revenue of 4.8 trillion yen ($32.2 billion), adjusted operating income of 640 billion yen, adjusted operating margin of 13%, ROIC (return on invested capital) of 10%, ROE (return on equity) of 11%, and dividend...

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Yokohama Rubber to Supply Sustainable Racing Tires to Super Formula Championship

Yokohama Rubber will continue to supply dry and wet Advan racing tires with a sustainable raw material ratio of 33% to the All-Japan Super Formula Championship as control tires in 2024, as it did in the previous season. This year’s season opened on March 9, with a total of nine rounds scheduled through November. The supply of racing tires using...

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Sumitomo Riko Donates to the Tadasunomori Foundation

Sumitomo Riko has donated 10 million yen ($67,100) to the Tadasunomori Forest Preservation Society on the grounds of the World Heritage Site Kamo Goso-jinja Shrine. The donation will be used to improve the environment of the Tadasunomori Forest, a historic site, and to preserve cultural properties and shrine buildings, including the national treasure, Kamo Goso-jinja Shrine. The Tadasunomori Forest, registered...

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