Toyo Tire Corp. (TYO:5105) is making a push to unify its branding across tire sidewalls and more. Up until now, Toyo Tires has branded many of its tire sidewalls simply with “Toyo.” But starting with the Open Country series of SUV tires, which has been made available in a wider lineup of sizes as of last December, the company is...
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Sumitomo Rubber Industries Ltd. (TYO:5110) has launched a series of new Dunlop-branded go-kart tires with approval from the CIK-FIA, an international organization for kart racing. Offering new specs, the series launched on Jan. 9 and is available in six sizes. For dry surfaces, the series is available with one of two rubber compounds. These are DG M, which offers both...
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Toyo Tire Corp. (TYO:5105) will be setting up both a Toyo Tires booth and a Nitto booth at Tokyo Auto Salon 2020. One of the world’s largest custom car shows, this year’s Tokyo Auto Salon will be held over Jan. 10–12 at Makuhari Messe in Chiba, Chiba Prefecture. The Toyo Tires-branded booth will be depicting the company’s new brand statement,...
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Sumitomo Rubber Industries Ltd. (TYO:5110) President and CEO Satoru Yamamoto recently laid out a set of three initiatives for his company to pursue heading into 2020, positioning these as a first step to bringing about the ideal organization. The first of these initiatives is for Sumitomo Rubber to establish a strong profit foundation, which will help the company to achieve...
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Bridgestone Corp. (TYO:5108) has developed new sensor technology for measuring tire load and wear. This comes in the form of the Smart Strain Sensor, a device that can be attached to the interior of tires to measure the change in strain that occurs as the tires of a moving vehicle make contact with the road. This feature in Bridgestone’s Smart...
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The Japan Automobile Tyre Manufacturers Association (JATMA) has put together a forecast of domestic automotive tire demand in Japan for 2020. According to this forecast, major product categories are expected to show lower demand across the board compared to 2019, with total demand for the year falling 1 percent to just under 116.27 million tires. For OE tires, JATMA is...
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