tires

Continental Tire Japan Selected as Preferred Partner of Daimler in Asia–Pacific

Continental Tire Japan Co. Ltd. recently announced that it has been selected as a preferred after-sales partner of Daimler AG for the Asia–Pacific region. This comes as part of the German automaker’s Global Mercedes-Benz Tire Program. The new partnership covers a range of countries across the Asia–Pacific, including Japan, China, Taiwan, South Korea, Australia, New Zealand and India. It is...

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New Lexus ES Adopts Sumitomo Rubber Tires as OE

Sumitomo Rubber Co. Ltd. (TYO:5110) announced on Oct. 30 that it is supplying its Dunlop SP Sport Maxx 050 line of tires as OE for the new Lexus ES model that launched last month. As an original debut model of the Lexus brand, the ES is a mainstay of the automaker’s lineup. And the latest model of this, coming as...

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Goodyear Eyes Increased Growth for All-Season Tires in Japanese Market

The Goodyear Tire & Rubber Co. is a pioneer in the field of all-season tires, boasting a 40-year history with these in the market for radial tires. Now, the major U.S. tire maker has set its sights on expanding this business in Japan. True to their name, all-season tires are able to maintain steady performance in any season of the...

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Bridgestone Sees Strong Conveyor Belt Sales on Back of American Mining Demand

Bridgestone Corp. (TYO:5108) has seen its overseas sales of conveyor belts generate increased revenue year-on-year for the first half of calendar 2018. And a major factor here has been strong demand from the mining sector in the Americas. Both North and South America showed particularly strong demand for copper ore and iron ore mining over the period, while figures in...

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Continental Tire Japan Launches Promo Campaign for New Studless Winter Tire

Continental Tire Japan Co. Ltd., the Japanese arm of Continental AG, has launched a competition to promote the new VikingContact 7 – a studless winter tire launched in Japan this September. The entry period for this competition opened on Oct. 5 and is set to close on Oct. 31. As a next-generation studless winter tire, the VikingContact 7 expertly combines...

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Sumitomo Rubber Releases Promotional Anime Short for Dunlop Studless Winter Tires

Sumitomo Rubber Industries Ltd. (TYO:5110) has released a new anime short to promote its Winter Maxx series of studless winter tires. Having last year released a first short named “Road to You: Kimi e to Tsuzuku Michi” to a strong reception, the company has now followed this up with “Road To You: Hoshi Furu Oka no Yakusoku,” releasing the video...

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