Tires

Bridgestone CEO Masaaki Tsuya Sees Service Networks as Key to Success in Shifting Tire Market

Bridgestone Corp. (TYO:5108) CEO Masaaki Tsuya recently sat down for an interview with Japan Rubber Weekly. Talking about the importance of service networks in the tire industry, Tsuya said that these will be crucial going forward as lifestyle changes exert an influence on the market. As a general rule, Tsuya said, customers buy tires not because they want to but...

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Toyo Tires President Sees Upcoming Name Change as Pivot Point Into Mobility

Toyo Tire & Rubber Co. Ltd. (TYO:5105) President Takashi Shimizu has reasserted his company’s path to specializing in mobility through tires and auto parts. Shimizu pointed to the background leading up to Toyo Tires’ capital tie-up with Mitsubishi Corp. (TYO:8058) that was announced on Nov. 1, the aims from this, and how his company will be changing its name to...

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Sumitomo Rubber Begins Run-Flat Tire Deliveries for New Lexus Compact Crossover

Sumitomo Rubber Industries Ltd. (TYO:5110) recently began delivery of the Dunlop SP Sport Maxx 050 DSST CTT to Toyota Motor Corp. (TYO:7203). A high-performance run-flat tire, it is being deployed as a factory-standard product for use in the new Lexus UX compact crossover launched in November.   The Lexus UX comes as a new addition to the Lexus lineup, adopting...

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Bridgestone CEO Masaaki Tsuya Discusses Focus on Europe, US Markets

Bridgestone Corp. (TYO:5108) CEO Masaaki Tsuya is focused in on Europe and the U.S. as two markets for his company to build upon. Tsuya recently sat down to talk with Japan Rubber Weekly and offer his breakdown of the market situations here and what his plans are here for Bridgestone. Tsuya sees Europe as being an important market for his...

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Toyo Tires All Set for North American Launch of Newly Enhanced Long-Haul Tires

Toyo Tire & Rubber Co. (TYO:5105) next spring will begin supplying the North American market with two new fuel-efficient super single tires for use in trucks and buses, lowering rolling resistance by around 6 percent from that of the company’s previous super single. The two new super single tires, the Nanoenergy M175 long-haul trailer tire and the Nanoenergy M675 long-haul...

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Yokohama Rubber Launches Limited Sales of Lightweight, Eco-Friendly Tire

Yokohama Rubber Co. Ltd. (TYO:5101) on Dec. 5 launched Japanese sales of BluEarth-air EF21, a new tire incorporating the latest in design technique for lightweighting and reduction of environmental impact. Sales have been limited to 100 units with a single size of 205/55R16 91V. Adopting Yokohama Rubber’s latest design technique to achieve a lighter tire and conserve resources, the BluEarth-air...

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