Japan’s four largest tire manufacturers have now all announced price increases on aftermarket tires for domestic sale. After Bridgestone Corp. (TYO:5108) announced such a price hike on June 5, Yokohama Rubber Co. Ltd. (TYO:5101) came out with its own on June 14, with Sumitomo Rubber Industries Ltd. (TYO:5110) then following suit on June 21 and Toyo Tire Corp. (TYO:5105) on...
Tires

Yokohama Rubber Donates to Charity for Children With Serious Illnesses
Yokohama Rubber Co. Ltd. (TYO:5101) recently announced that it has made a number of efforts to support “Shine On! Kids” – a charity that benefits Japanese children battling cancer or other serious illnesses, as well as the parents of these children. One of these efforts has seen the company donate a total of 16 passenger car tires to the charity,...

Yokohama Rubber Receives Supplier Award from Subaru in US
Yokohama Tire Corp. (YTC), a U.S. sales subsidiary of Yokohama Rubber Co. Ltd. (TYO:5101), recently announced that it has received an Excellent Performance Award from Subaru Corp. (TYO:7270) U.S. subsidiary Subaru of Indiana Automotive Inc. (SIA). The award was granted to YTC for its supply of the Avid S34P tire, which the company provides as OE for the Subaru Impreza....
Toyo Tires to Supply Off-Road Racing Tires for Silk Way Rally 2019
Toyo Tire Corp. (TYO:5105) recently announced that it is set to supply tires from its Open Country series for use in the Silk Way Rally 2019, a race scheduled to run over July 6–16 and span Russia, Mongolia and China. The tires will be supplied to rally driver Bryce Menzies. This year’s Silk Way Rally marks the ninth time the...
Toyo Tires Becomes Fourth Major Japanese Tire Company to Raise Prices in Response to Distribution Costs
Toyo Tire Corp. (TYO:5105) has announced that it will be raising prices on domestic aftermarket tire shipments from Aug. 1 onward. This comes as factors such as a labor shortage prompt a surge in distribution costs for the sector – a trend that looks set to continue going forward. The company has outlined a price hike of 3 percent to...
Bridgestone Readies to Supply Tire Technology as Sponsor for 2019 Bridgestone World Solar Challenge
Bridgestone Corp. (TYO:5108) recently attended a program reveal event in Adelaide, Australia, for the 2019 Bridgestone World Solar Challenge (BWSC). Held in Australia once every two years, the BWSC is the world’s most prominent solar car race. The event aims to promote technological innovation for solar-powered cars and help train young engineers. This year’s BWSC is scheduled for Oct. 13–20...