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Bridgestone Readies Domestic Production Base Shakeup for Diversified Products Business

on August 6, 2021 in Tires

Bridgestone Corp. (TYO:5108) has announced plans to restructure production activities at its Iwata Plant, one of several Diversified Products plants the company has in Japan. Coming as part of the global expense and cost structure review established under Bridgestone’s 2021–2023 medium-term management plan, this initiative will see production of precision components for office equipment relocated from the Iwata Plant to...

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Bridgestone Looks to Introduce More Renewable Energy

on July 21, 2021 in Industry

Bridgestone Corp. (TYO:5108) is moving forward with a suite of efforts to reduce its CO2 emissions while also pursuing a circular economy throughout entire life cycles and value chains. This comes as part of a broader effort to achieve Milestone 2030, the company’s set of medium-term environmental targets for 2030. As its main target for CO2 emissions, Bridgestone aims to...

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Bridgestone to Launch New Studless Winter Tire With Improved Ice Performance, Wear Life

on July 19, 2021 in Tires

Bridgestone Corp. (TYO:5108) is gearing up for the launch of the Blizzak VRX3, a new tire under its Blizzak brand of studless winter tires for passenger cars. Slated for a sequential rollout starting Sept. 1, the tire will be available in a total of 111 sizes, spanning kei cars through to compact cars, sedans and minivans. The VRX3 makes use...

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Bridgestone to Boost Tire Production in Brazil

on July 6, 2021 in Tires

The Brazilian arm of Bridgestone Corp. (TYO:5108) has announced plans to bolster production of passenger car and light truck tires at a plant it runs in the state of Bahia. Investment into the expansion here is set to total approximately 700 million Brazilian real ($138.57 million), with construction work to begin in the fourth quarter of 2021. The project will...

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Bridgestone Invests in Self-Driving Truck Operator Kodiak

on June 28, 2021 in Industry

Bridgestone Americas Inc. announced on June 16 that it has made a minority investment in Kodiak Robotics Inc., a U.S. company engaged in developing self-driving technology for long-haul trucks. Kodiak currently provides customers in Texas with long-haul truck services based on Level 4 self-driving technology, which allows for an advanced level of automation while retaining a safety driver on board....

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Bridgestone to Sell off Chinese Synthetic Rubber Subsidiary by Mid-December

on June 17, 2021 in Industry, Tires

Bridgestone Corp. (TYO:5108) announced on June 15 that it will be selling off all of its shares in Bridgestone (Huizhou) Synthetic Rubber Co. Ltd. (BSRC), a Chinese group company that manufactures and sells synthetic rubber for use in automotive tires. These shares will be sold to LCY Chemical Corp., which runs global operations for materials and chemicals. Located in Huizhou,...

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