bridgestone

Bridgestone Implements New CSR System

Bridgestone Corp. (TYO:5108) has recently implemented a new corporate social responsibility (CSR) system, Our Way to Serve. The company will develop its global business with Our Way to Serve as a principle for all its employees to follow in practice. Our Way to Serve was developed in order to aim higher, based on the company’s corporate philosophy of serving society...

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Bridgestone Delivers High-Pressure Hydrogen Filling Hoses to Yokohama Tsunashima Hydrogen Station

Bridgestone Corp. (TYO:5108) has recently delivered its high-pressure hydrogen filling hoses to the Yokohama Tsunashima Hydrogen Station, a JX Nippon Oil & Energy Corp.-managed hydrogen fueling facility within the Tsunashima Sustainable Smart Town. The hoses are meant to contribute to the safety of the facility. The station was designed to promote technology that could lead to future hydrogen-based societies and...

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Bridgestone Subsidiary Outlines Plan to Increase Customer Satisfaction

Bridgestone Diversified Products Japan Co. Ltd. (BDPJ), a non-tire subsidiary of Bridgestone Corp. (TYO:5108) headed by Fumio Shirasaka, recently held its regular distributor conference. Attended by 79 members, the assembly focused on the company’s sales in the Kanto and Ban-etsu regions of Japan. Meeting at the assembly, a BDPJ representative explained how the company’s belt and hose divisions were faring...

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Rubber Unions Demand Average Wage Hike of 1.89%

Member unions of the Japan Rubber Workers Union Confederation (JRWUC) have submitted their wage demands at the group’s annual spring labor offensive, directing most of their efforts toward large rubber companies. Demands have been made by 52 out of a total 58 JRWUC member unions, with a total of 42 unions demanding higher monthly wages. While monthly wage demands from...

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Bridgestone Launches New Vortech Line for Compact Tracked Loaders

Bridgestone Corp. (TYO:5108) is launching its new Vortech line of rubber tracks this month. Designed specifically for compact tracked loaders, the new line is available in 450 millimeter-wide sizes. With an eye to improved workability, the new rubber tracks have been designed in a pursuit for responsiveness, workability and driving experience. By optimizing the internal structure and tread pattern of...

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Bridgestone Announces Motorsport Plan for 2017, Supports Activities Around the Globe

According to its recently announced motorsport plan for 2017, Bridgestone Corp. (TYO:5108) will during this year support numerous teams, drivers, and riders in a variety of events from top-level races to grassroots motorsports. Among branding and marketing initiatives through various sports events, the company views motorsports as an important communication platform that is directly linked to its tire business. Participating...

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