Bridgestone Sports Co. Ltd., a subsidiary of Bridgestone Corp. (TYO:5108), is launching a new series of Tour B products under the Bridgestone Golf brand that are designed for athletic golfers. Bridgestone Sports launched the Bridgestone Golf Tour B330 golf ball series in March, followed by the Bridgestone Golf Tour B V10 golf ball series in April. Tour B clubs are...
With Britain’s referendum vote to depart from the EU, a number of Japan’s tire manufacturers have now been left to speculate as to what the exact fallout will be. Of Japan’s four tire manufacturers, Bridgestone Corp. (TYO:5108), Yokohama Rubber Co. Ltd. (TYO:5101) and Toyo Tire & Rubber Co. Ltd. (TYO:5105) have sales locations in Britain. Asked what the aftereffects of Brexit will...
Bridgestone Corp. (TYO:5108) is looking at leveraging Japan’s forte of manufacturing and rolling out its technology on a global scale, says Yukio Saegusa, director of the company’s Advanced Tire Production System Division. To this end, the company is putting effort into optimizing production and introducing cutting-edge technology. Presently within Bridgestone’s 10 tire factories domestically, Saegusa said that the company has enhanced the...
Bridgestone Corp. (TYO:5108) has introduced a state-of-the-art tire-molding system equipped with information communications technology (ICT) at its factory in Hikone, Shiga Prefecture. The tire-molding system has been in operation since February and uses Bridgestone’s own ICT and artificial intelligence (AI) features to heighten quality and productivity. Dubbed “Examation,” the system takes its name from the concepts “evolutional,” “attractive” and “automation.”...
Bridgestone Corp. (TYO:5108) subsidiary Bridgestone Europe NV/SA (BSEMEA) announced on May 30, 2016, that it would acquire Speedy France SAS, a leading car retail service company. Recent years have seen a string of overseas acquisitions by Japanese rubber companies, mainly tire manufacturers. With demand unlikely to grow domestically, Japanese companies are increasingly looking to expand their overseas business through corporate...
Tire manufacturers across Japan are focused on making unique technological developments in the bid to differentiate themselves from one another. This includes their respective pursuits in the delivery of driving comfort and the fundamental structures in which they maintain their definitions of fuel-efficient tires through proprietary technologies. Bridgestone Bridgestone Corp. (TYO:5108) has with its “Ultimate Eye” a proprietary testing technology...
