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Bridgestone to Invest 25 Billion Yen in Kitakyushu Plant

on August 13, 2024 in Tires

Bridgestone will invest approximately 25 billion yen ($170 million) in its Kitakyushu Plant, a production base for tires for mining and construction vehicles, to renovate existing facilities. The investment is a strategic investment based on the medium-term business plan running through 2026 to achieve long-term aspirations for 2030, focusing on improving quality rather than expanding quantity, and strengthening the mining...

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Bridgestone Tackles Health Management, Bans Smoking on Company Premises

on June 21, 2024 in Tires

Bridgestone is pursuing a variety of health management goals. These include improving productivity by reducing the rate of absence from work due to illness and increasing the number of healthy and energetic employees, reducing future medical costs, contributing to the enhancement of corporate value and improving the health literacy of each employee through collaboration with industrial health staff and health...

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Bridgestone to Address EUDR-compliant Products and Other Issues

on June 11, 2024 in Tires

While Bridgestone aims to expand tire sales in its tire business in Europe this fiscal year, the company is rushing to address the impact and outlook of EUDR-compliant natural rubber procurement costs by promoting activities to realize a sustainable supply chain based on its Global Sustainable Procurement Policy. Products using natural rubber, such as natural rubber and tires, are subject...

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Bridgestone Begins R&D on Tire Materials Using Next-Gen Synchrotron Radiation Facility

on May 22, 2024 in Industry

Bridgestone has begun research and development of tire materials utilizing NanoTerasu, a 3GeV high-brilliance synchrotron radiation facility located on the new Aobayama Campus of Tohoku University. NanoTerasu utilizes soft X-rays, which are suitable for observing polymer materials such as rubber, to observe polymer materials widely used in tire products on a molecular scale. By understanding the characteristics of polymer materials...

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Strategies of Summer Tire Makers: Bridgestone

on May 8, 2024 in Tires

This summer tire season, Bridgestone is focusing on its flagship premium comfort tire Regno GR-XIII, which went on sale in February this year. The Regno GR-XIII is the first Japanese domestic passenger car tire to incorporate Enliten, a product design platform technology that the company positions as the new premium for the EV era. By integrating this technology with the...

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Bridgestone Develops New Tires for Lunar Exploration Vehicles

on April 15, 2024 in Tires

Bridgestone has developed a new tire for lunar rovers. A concept model of this tire has been exhibited for the first time at the 39th Space Symposium to be held in Colorado Springs from April 8 to 11. The company has been working on research and development of tires for lunar rover vehicles since 2019. The newly developed tires for...

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