Sumitomo Rubber Industries Ltd. (TYO:5110) recently began delivery of the Dunlop SP Sport Maxx 050 DSST CTT to Toyota Motor Corp. (TYO:7203). A high-performance run-flat tire, it is being deployed as a factory-standard product for use in the new Lexus UX compact crossover launched in November. The Lexus UX comes as a new addition to the Lexus lineup, adopting...
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Bridgestone Corp. (TYO:5108) CEO Masaaki Tsuya is focused in on Europe and the U.S. as two markets for his company to build upon. Tsuya recently sat down to talk with Japan Rubber Weekly and offer his breakdown of the market situations here and what his plans are here for Bridgestone. Tsuya sees Europe as being an important market for his...
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Yokohama Rubber Co. Ltd. (TYO:5101) on Dec. 5 launched Japanese sales of BluEarth-air EF21, a new tire incorporating the latest in design technique for lightweighting and reduction of environmental impact. Sales have been limited to 100 units with a single size of 205/55R16 91V. Adopting Yokohama Rubber’s latest design technique to achieve a lighter tire and conserve resources, the BluEarth-air...
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Sumitomo Rubber Industries Ltd. (TYO:5110) recently announced that it is participating in the Global Platform for Sustainable Natural Rubber (GPSNR) as a founding member. At the same time, the company revealed that it has formulated its own Sustainable Natural Rubber Policy to use throughout its group – this being aimed at ensuring the sustainability of natural rubber as a resource...
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Toyo Tire & Rubber Co. Ltd. (TYO:5105) recently announced that its Toyo Celsius CUV A line of tires has been adopted as OE for the Audi Q8, a new SUV set to launch this autumn or thereafter in the North American market. The company has already begun supply of these tires, providing them at the size of 275/50 R20 113H....
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Continental Tire Japan Co. Ltd. recently announced that it has been selected as a preferred after-sales partner of Daimler AG for the Asia–Pacific region. This comes as part of the German automaker’s Global Mercedes-Benz Tire Program. The new partnership covers a range of countries across the Asia–Pacific, including Japan, China, Taiwan, South Korea, Australia, New Zealand and India. It is...
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