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Yokohama’s Geolandar Tires Selected for New Mazda CX-4 in China

Mazda Motor Corp. (TYO:7261) has selected Geolandar G91 tires by Yokohama Rubber Co. Ltd. (TYO:5101) as original equipment on the company’s new crossover SUV, Mazda CX-4. The cars will be sold in China from June 21, 2016, and will be equipped with 225/55R19 99V size tires. The Geolandar G91 is based on Yokohama Rubber’s Geolandar series for SUVs, featuring the...

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Bridgestone and Others Brace for Post-Brexit Changes

With Britain’s referendum vote to depart from the EU, a number of Japan’s tire manufacturers have now been left to speculate as to what the exact fallout will be. Of Japan’s four tire manufacturers, Bridgestone Corp. (TYO:5108), Yokohama Rubber Co. Ltd. (TYO:5101) and Toyo Tire & Rubber Co. Ltd. (TYO:5105) have sales locations in Britain. Asked what the aftereffects of Brexit will...

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Yokohama Rubber Completes Acquisition of Alliance Tire Group

Yokohama Rubber Co. Ltd. (TYO:5101) has completed its acquisition of Alliance Tire Group B.V. (ATG) effective July 1.  ATG will be included in company’s consolidated accounts from the third quarter of FY 2016 (October – December). ATG is headquartered in Amsterdam, the Netherlands. Its main business is the manufacture and sale of tires for agricultural, forestry, industrial, and construction machinery....

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Yokohama Rubber Sets Up Employee Community Service Fund

In May 2016, Yokohama Rubber Co. Ltd. (TYO:5101) established the Yokohama Magokoro Fund, which allows employees to contribute to charitable organizations. Employees who wish to donate become members of the fund. Every month, 100 yen is deducted from their salary and accumulated in the fund. This money is then provided as financial assistance to NPOs and NGOs working to address...

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Yokohama Rubber Offers Saplings for Kakegawa Tree-planting Festival

Yokohama Rubber Co. Ltd. (TYO:5101) recently provided 775 saplings for the Kakegawa Shiosai Tree-planting Festival, held on June 11 in the city of Kakegawa, Shizuoka Prefecture. Fifty-eight employees of the company also volunteered their time to help out. This is the second year in a row that Yokohama Rubber has offered saplings as a form of reforestation assistance to prevent...

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Yokohama Rubber to Release New Advan Tires in Japan

Yokohama Rubber Co. Ltd. (TYO:5101) has announced that it will release a new product under the company’s global flagship brand, Advan, in Japan. The new product line, Advan Fleva V701, will be sold in 24 sizes starting in August 2016. A high-performance sport tire developed based on the Advan Sport V105, the Advan Fleva V701 offers stable steering and a quiet...

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