yokohama rubber

Yokohama Rubber’s Masaki Noro on Harnessing Motorsports Technology for Commercial Tires

One of the premier players in the global tire industry, Yokohama Rubber Co. Ltd. (TYO:5101) is also involved in racing events such as the Japanese Super Formula Championship. In addition to finding out about Yokohama Rubber’s engagement in such motorsports, Japan Rubber Weekly learnt how this carries over to the commercial business, sitting down for an interview with Masaki Noro,...

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Racing the Ultimate Test for Tire Technology, Says Yokohama Rubber’s Head of Consumer Tire Development

From 2016, Yokohama Rubber Co. Ltd. (TYO:5101) is supplying its Advan racing tires as the control tires for the Japanese Super Formula Championship, the highest echelon of formula racing in Asia. To find out about what goes into such tires and the overlap with their commercial counterparts, Japan Rubber Weekly sat down with Masaki Noro, head of the company’s consumer...

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Yokohama Rubber to Establish US Tire R&D Center

Yokohama Rubber Co. Ltd. (TYO:5101) is planning to establish a tire research & development center in the greater Charlotte area of the U.S.-state of North Carolina. Activities are scheduled to start this September. The company currently conducts research & development on tires for the North American market in several U.S. states and in Japan, but looks to consolidate the majority...

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JRW Survey: Tire Makers Top Other Rubber Manufacturers in Ordinary Income

With an ordinary income of 226.91 billion yen ($2.205 billion) in fiscal 2015, Bridgestone Corp. (TYO:5108) held the top spot among 165 major Japanese rubber manufacturers, found a survey published in the September issue of Japan Rubber and Elastomers, a monthly sister publication of Japan Rubber Weekly. For Bridgestone, this marked a 0.4 percent year-on-year decline. The number two, Toyo...

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Yokohama Rubber Plans to Increase Annual Production Capacity to 89 Million Tires

Yokohama Rubber Co. Ltd. (TYO:5101) plans to lift its global production capacity of tires by the end of 2020 to 89 million units per annum, CEO Hikomitsu Noji recently announced. At the end of 2015, the company had an annual production capacity of 70.59 million units and has planned for 72.14 million units for the end of 2016, 74.19 million...

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Yokohama Rubber Revises Down Projections for Full-year Earnings

Yokohama Rubber Co. Ltd. (TYO:5101) has revised its projections of full-year earnings for 2016, CEO Hikomitsu Noji recently revealed. Noji pointed to an appreciating yen relative to when the previous public projection was made and to a dip below the previous projection for tire sales, namely in Russia and the Americas. Additionally, Noji said that demand has been sluggish with...

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