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Sumitomo Rubber to Donate 7.85 Million Yen in Charitable Aid

on April 11, 2017 in Materials

Sumitomo Rubber Industries Ltd. (TYO:5110) will award a total of 7.85 million yen ($70,909) to 35 organizations through its corporate social responsibility (CSR) charitable aid program for fiscal 2017. Sumitomo Rubber’s CSR fund management chairperson presented donation certificates to nine organizations from Japan’s Kansai region at a presentation ceremony held at the company’s Kobe headquarters on April 5. Similar ceremonies...

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Sumitomo Riko Launches Bedsore Prevention Mattress

on April 10, 2017 in Innovation, Products

Sumitomo Riko Co. Ltd. (TYO:5191) has launched its SR Active Mattress, a rubber mattress aimed at preventing bedsores. The product automatically redistributes body contact pressure based on the user’s physique and sleeping position. Smart rubber (SR) sensors made with Sumitomo Riko’s proprietary conductive rubber allow the product to measure contact pressure with the user’s body. This information is used in...

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Asahi Rubber Outlines Medium-Term Sales Targets, Proprietary Tech Plans

on April 10, 2017 in Products

President Yoichiro Watanabe of Asahi Rubber Inc. (TYO:5162) recently went into detail on the company’s 12th three-year medium-term management plan, termed the V-2 Plan. The rubber product manufacturer, which works with automotive electronics, biotechnology and environmental products, aims to achieve 7–8 billion yen ($62.84–71.72 million) in consolidated sales and an 8-percent consolidated operating profit margin by the end of fiscal...

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Pirelli Japan Releases Cinturato P6 Tires in Asia-Pacific Market

on April 7, 2017 in Tires

Pirelli Japan Co. Ltd. released its Cinturato P6 tires to the Asia-Pacific market, including Japan, on April 1. The tires are intended for use in small and midsize vehicles. The name Cinturato, meaning “belted” in Italian, was first used by Pirelli in the 1950s to refer to the company’s steel-belted radial tires. The Cinturato line was later serialized, and now...

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Shareholders Meeting: Bridgestone COO on Tackling Future Auto Technology

on April 7, 2017 in Tires

With the four large Japanese tire makers closing their fiscal years by end of December, the latter half of March has in succession seen Bridgestone Corp. (TYO:5108), Sumitomo Rubber Industries Ltd. (TYO:5110), Yokohama Rubber Co. Ltd. (TYO:5101) and Toyo Tire & Rubber Co. Ltd. (TYO:5105) holding their annual shareholders meetings. Talking at Bridgestone’s meeting on March 24, Kazuhisa Nishigai, the...

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Nishiyama President Discusses Smart Employee Base, Customer Trust and IoT Prospects

on April 6, 2017 in Interviews, Products

Nishiyama Corp. last May celebrated its 100th anniversary, and with the appointment of Managing Director Masaaki Nishiyama as the new president from this April, the company has launched a new organization system. In a recent interview with Japan Rubber Weekly, Nishiyama said his aim is for the company to become one that is loved by customers and brings happiness to...

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