winter tires

Yokohama Rubber Plans New Product Launch to Bolster Studless Tire Sales

Yokohama Rubber Co. Ltd. (TYO:5101) is set to begin a sequential launch of its iceGuard 7, a new studless winter tire for passenger cars. Slated to hit the market on Sept. 1, the tire will come in a total of 89 sizes. Under Yokohama Transformation 2023 – a new medium-term management plan set to run over fiscal 2021–2023 – Yokohama...

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Toyo Tires to Launch New Studless Winter Tire Offering Smooth Performance for Commercial Vans, Light Trucks

Toyo Tire Corp. (TYO:5105) is planning a Japanese market launch for the Delvex 935, a new studless winter tire for use on commercial vans and light trucks. Set to be available in 15 sizes, the tire will be given a sequential rollout starting on Aug. 1. Commercial vans capable of handling tight turns tend to stop and start numerous times...

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Bridgestone to Launch New Studless Winter Tire With Improved Ice Performance, Wear Life

Bridgestone Corp. (TYO:5108) is gearing up for the launch of the Blizzak VRX3, a new tire under its Blizzak brand of studless winter tires for passenger cars. Slated for a sequential rollout starting Sept. 1, the tire will be available in a total of 111 sizes, spanning kei cars through to compact cars, sedans and minivans. The VRX3 makes use...

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Sumitomo Rubber Opens New Indoor Testing Facility for Winter Tires

Sumitomo Rubber Industries Ltd. (TYO:5110) has opened the Nayoro Indoor Ice Field (NICE), a new on-ice testing facility for winter tires. This has been set up as part of the company’s Nayoro Tire Proving Ground in Nayoro, Hokkaido. Established in 1991, the Nayoro Tire Proving Ground spans an area of 870,000 square meters. Sumitomo Rubber has now used this site...

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Yokohama Rubber Rolls Out Extensive Lineup of Studless Winter Tires to Meet Demand for Almost Every Car Type

Yokohama Rubber Co. Ltd. (TYO:5101) is making a push to grow sales for its lineup of studless winter tires. Efforts here are centered on the iceGuard 6 line, which launched around four years ago and is known internationally as the iceGuard iG60. However, there is also a focus on the iceGuard 5 Plus, a mass-market line; the iceGuard SUV G075,...

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Toyo Tire Announces August Launch for Studless Light Truck Tire

Toyo Tire Corp. (TYO:5105) is planning an Aug. 1 launch in Japan for the Delvex M935, a studless tire model to be made available in 14 sizes. In designing the Delvex M935, Toyo Tires strove for high levels of both ice performance and wear resistance for use with light trucks running on winter roads, where conditions are continually changing. The...

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