Nihon Michelin Tire Co. Ltd. recently revealed that the Michelin Pilot Sport 4S, a tire designed for use in high-performance cars, has been adopted as OE for Toyota Motor Corp.’s (TYO:7203) new GR Yaris. A flagship model in Michelin’s lineup of sports tires, the Pilot Sport 4S serves to fully draw out the capabilities of the cars it is fitted...
Tires
Bridgestone Acquires iTrack Solutions Business from UK Tire Management Firm Transense
Bridgestone Corp. (TYO:5108) announced on June 25 that it has finished acquiring the iTrack Solutions Business of U.K.-based company Transense Technologies PLC. Transense’s iTrack Solutions Business provides mining companies with solutions that contribute to both tire maintenance as well as the optimization of vehicle operations. Through this, the business has built up an excellent reputation for itself over the years....
Goodyear Japan Runs Donation Campaign to Commemorate Launch of New Eco-Friendly Tire
Nippon Goodyear KK (Goodyear Japan) recently wrapped up a donation initiative commemorating the launch of the EfficientGrip ECO EG027. Carrying this out over Feb. 15 – April 19 as part of the Goodyear Better Future campaign, the company pledged to send the Shiretoko Nature Foundation a donation corresponding to the number of participants in the initiative, and ended this as...
Bridgestone Corporate Officers Lower Their Pay for Remainder of Year Due to COVID-19
Bridgestone Corp. (TYO:5108) has announced that in response to the tough business conditions brought about by the novel coronavirus, it will reduce its compensation for corporate officers. This will extend to all executives responsible for management – including those stationed overseas – but will exclude overseas business executives who are also serving as executives in Japan. The reduced pay will...
Yokohama Rubber Supplies BluEarth-FE AE30 Tires as OE for New Daihatsu Taft
Yokohama Rubber Co. Ltd. (TYO:5101) recently announced that it has started supplying BluEarth-FE AE30 tires as OE for the new Daihatsu Taft, a kei-class light vehicle that launched in Japan on June 10. These are being supplied in the size of 165/65R15 81S. The BluEarth-FE AE30 is a fuel-efficient standard tire under the BluEarth series, which is themed around making...
Bridgestone Tires Selected as OE for 2020 Models of Yamaha’s Super Sports Bikes
Bridgestone Corp. (TYO:5108) is supplying its Battlax Racing Street RS11 tires as OE for the 2020 models of Yamaha Motor Co. Ltd.’s (TYO:7272) YZF-R1 and YZF-R1M super sports bikes, which the automaker unveiled on May 28. A flagship model in Bridgestone’s lineup of road-legal sports tires, the Battlax Racing Street RS11 was designed to provide sporty performance on public roads....

