Blizzak VRX2

Bridgestone’s Foamed Rubber Technology Driving Force Behind Blizzak Studless Tires

Bridgestone Corp.’s (TYO:5108) Blizzak studless tires have for the 16th consecutive year been the most popular tire choice for passenger cars in five major cities within the Hokkaido and Northern Tohoku regions, which see heavy snowfall. The tires possess overwhelming market strength in these cities, where they are installed on approximately half of all passenger cars. At the core of...

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Bridgestone to Launch New, Quieter Studless VRX Tire With Longer Wear

Bridgestone Corp. (TYO:5108) plans on Sept. 1 to launch the Blizzak VRX2, the company’s new studless tire for passenger cars. To be offered in 109 sizes, the product has achieved the best on-ice performance recorded to date, and features long wear and quiet performance. The new product realizes significant performance improvements compared to its predecessors in the VRX range. On-ice...

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