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Bridgestone to Withdraw From Tennis Business at End of 2020

on June 22, 2020 in Products

Bridgestone Sports Co. Ltd. and wholly-owned subsidiary Bridgestone Sports Sales Japan Co. Ltd. have decided to withdraw from operations for tennis-related sporting goods at the end of 2020. Following its full-fledged entry into the tennis goods business in 1984, Bridgestone has been designing, manufacturing and selling tennis products in Japan, primarily under the Bridgestone brand. The company has also served...

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Bridgestone Tires Selected as OE for 2020 Models of Yamaha’s Super Sports Bikes

on June 19, 2020 in Industry, Tires

Bridgestone Corp. (TYO:5108) is supplying its Battlax Racing Street RS11 tires as OE for the 2020 models of Yamaha Motor Co. Ltd.’s (TYO:7272) YZF-R1 and YZF-R1M super sports bikes, which the automaker unveiled on May 28. A flagship model in Bridgestone’s lineup of road-legal sports tires, the Battlax Racing Street RS11 was designed to provide sporty performance on public roads....

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Bridgestone Puts Tire Wear Prediction Technology to Use in New Maintenance Program With JAL

on June 18, 2020 in Industry, Tires

Bridgestone Corp. (TYO:5108) and Japan Airlines Co. Ltd. (JAL; TYO:9201) recently announced that as of May, they have used tire wear prediction technologies to start up a more accurate, systematic program for aircraft tire replacement. This is being targeted toward use on the aircraft of J-Air Corp., a JAL subsidiary that operates regional routes for the JAL Group out of...

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Bridgestone’s Ecopia RD613 Selected as OE Tire for Toyota Hiace

on June 16, 2020 in Tires

Bridgestone Corp. (TYO:5108) recently announced that it has begun supplying the Ecopia RD613 as an OE tire for the newly updated Toyota Hiace, which was launched by Toyota Motor Corp. (TYO:7203) in May. The Ecopia brand of tires offers impressive capabilities when it comes to various tire performance metrics – including wet performance and driveability – while also making targeted...

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Bridgestone Recognized for Aiding Toyota’s Efforts Toward “Making Ever-Better Cars”

on June 5, 2020 in Industry

Bridgestone Corp. (TYO:5108) recently announced that it has received two awards from Toyota Motor Corp. (TYO:7203): the Technology & Development Award and the Superior Value Improvement Award. The Technology & Development Award is given out to suppliers who have managed to advance manufacturing by way of innovative technologies. Meanwhile, the Superior Value Improvement Award recognizes supplier attitudes and achievements with...

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Bridgestone Starts Tire Safety Inspection Campaign Through Network of Tire Retailers

on June 3, 2020 in Tires

Bridgestone Corp. (TYO:5108) is working with a number of partners to launch a collaborative tire safety effort this June, with participants here including Bridgestone Tire Japan Co. Ltd., company-run sales shops and a number of select retailers that carry the Bridgestone brand. Dubbed “#TIRE SAFETY,” the campaign will see participants inspect the tires of customer vehicles and report the results....

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