Japanese tire companies are reaping higher profits in the North American market with the help of a livelier U.S. economy. That help is coming in the form of strong sales of large vehicles in the U.S. that is creating major demand for large tires fitted onto pickup trucks and SUVs. Bridgestone Corp. (TYO:5108) has responded to this demand by announcing...
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Aiming to Raise Market Share and Brand Equity—Nippon Goodyear
The automobile market in Japan is going through a difficult period, said Yujiro Kanahara, president of Nippon Goodyear Ltd., speaking recently to Japan Rubber Weekly. This is particularly true in the tire sector, where Nippon Goodyear faces a number of strong rivals and where market growth is limited, Kanahara said. Still, he believes there are opportunities for growth.

Nippon Goodyear Names Kanahara President
Yujiro Kanahara has been named president of Nippon Goodyear Ltd. Kanahara succeeds Dale Brackin, who successfully served as interim president during the transition period since October 2015 when Nippon Goodyear and Sumitomo Rubber Industries Ltd. (TYO:5110) ended their alliance. Kanahara joined Bridgestone Corp. (TYO:5108) in 1978, where over the years he held positions in product planning, sales and marketing and...