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Sumitomo Rubber President Satoru Yamamoto Shines Light on Company Strategy

Speaking at a press conference on Dec. 13, Sumitomo Rubber Industries Ltd. (TYO:5110) President Satoru Yamamoto looked back on the past year and gave some insight into the company’s strategy going forward. With its tire business, the past year saw Sumitomo Rubber decide on multiple investments in an effort to respond to strong demand around the world. In February 2021,...

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Sumitomo Rubber Sponsors JEGT Grand Prix 2021 Series

Sumitomo Rubber Industries Ltd. (TYO:5110) has announced that its Dunlop brand will be sponsoring the Autobacs JEGT Grand Prix 2021 Series, an e-motorsports tournament set to be run by NGM Inc. over September 2021 – February 2022. Organized by the JEGT executive committee, the JEGT Grand Prix 2021 has garnered attention for having players compete over a total of 5...

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Sumitomo Rubber Updates Sustainable Natural Rubber Policy to Reflect GPSNR Policy Framework

Sumitomo Rubber Industries Ltd. (TYO:5110) recently announced that it has updated the corporate group’s Sustainable Natural Rubber Policy. The move comes as an effort to bring this policy in line with updated requirements for members of the Global Platform for Sustainable Natural Rubber (GPSNR), which were decided at the Second GPSNR General Assembly held last September. Having long touted its...

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Sumitomo Rubber Creates New Design Technique to Boost Visibility, Designability of Tire Sidewalls

Sumitomo Rubber Industries Ltd. (TYO:5110) recently announced its establishment of Nano Black, a new design technique able to improve the visibility of lettering and patterns on tire sidewalls. In creating Nano Black, Sumitomo Rubber focused on the idea that the more times light strikes a light-absorbing surface, the blacker the resulting material looks. This then saw the company adopt a...

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Sumitomo Rubber Supplies Highly Fuel Efficient Tires as OE for New Toyota Land Cruiser

Sumitomo Rubber Industries Ltd. (TYO:5110) recently announced that it has started supplying its Dunlop-branded Grandtrek AT23 and Grandtrek PT5A tires as OE for the newly launched Toyota Land Cruiser 300. On top of providing the durability, reliability and other such basic performance metrics sought after in Land Cruiser tires, the AT23 and PT5A incorporate a new tread compound that offers...

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Sumitomo Rubber Posts Record-High Sales Revenue for First Half

Sumitomo Rubber Industries Ltd. (TYO:5110) has revealed its business results for January–June 2021, with the company here recording a new high for half-year sales revenue. Sales revenue for the period came to 440.08 billion yen ($4.02 billion), up 29.4 percent year-on-year; business profit was 30.09 billion yen, up from negative 2.31 billion yen in the first half of last year;...

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