sustainability

Yokohama Rubber Joins Japanese Red Cross Society’s Disaster Prevention Project

Yokokohama Rubber is involved in the “Action! Disaster Prevention and Mitigation” project being conducted by the Japanese Red Cross Society from March 1 to 31. Disaster prevention and mitigation is an activity to nurture the ability of society as a whole to cope with possible future disasters by drawing on the lessons learned and experiences gained from disasters. Every year,...

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Yokohama Rubber to Supply Sustainable Racing Tires to Super Formula Championship

Yokohama Rubber will continue to supply dry and wet Advan racing tires with a sustainable raw material ratio of 33% to the All-Japan Super Formula Championship as control tires in 2024, as it did in the previous season. This year’s season opened on March 9, with a total of nine rounds scheduled through November. The supply of racing tires using...

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Sumitomo Riko Donates to the Tadasunomori Foundation

Sumitomo Riko has donated 10 million yen ($67,100) to the Tadasunomori Forest Preservation Society on the grounds of the World Heritage Site Kamo Goso-jinja Shrine. The donation will be used to improve the environment of the Tadasunomori Forest, a historic site, and to preserve cultural properties and shrine buildings, including the national treasure, Kamo Goso-jinja Shrine. The Tadasunomori Forest, registered...

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Nitta Develops Biomass Nylon Tube

Nitta launched in March Biomass Nylon Tube, a product made primarily from plant-derived nylon. Demand for biomass products has been increasing in recent years on back of rising environmental awareness. In line with this, Nitta has been developing and marketing biomass nylon tubing as an environmentally friendly product as part of its various efforts to help realize a sustainable society....

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Goodyear Donates Bus Tires to Ogasawara Village

Goodyear Japan has begun providing tires for buses operated by Ogasawara Village to help preserve the environment in the Ogasawara Islands, one of Japan’s World Natural Heritage sites. On March 3, a ceremony was held at the Takeshiba Passenger Boat Terminal on Ogasawara Day to present a donation catalog. Under its global CSR slogan “Goodyear Better Future,” the company has...

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Bridgestone and NTT Accelerate Joint Research

NTT and Bridgestone have selected “Digital Twin,” “Sustainability,” and “Environmental and People-Friendly Urban Development through Tires” as joint creation themes that use the technological strengths of both companies, and began their efforts on February 29. The joint experiments will be promoted for each theme, with the aim of creating new technology and value by sequentially starting social implementation in the...

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