winter tires

Nippon Goodyear Holds Test Drive Event on Ice Rink

Nippon Goodyear Ltd. will launch its Ice Navi 7 premium studless tire, developed specifically for Japanese snowy and icy road surfaces, on August 1. The company held a test drive event at the Kanagawa Skating Rink in Yokohama on June 29 for members of the press to try the Ice Navi 7 before launch. Company President Yujiro Kanahara said that...

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Bridgestone to Raise Winter Tire Prices 6%

Bridgestone Corp. (TYO:5108) will raise the prices of its winter tires for passenger cars and vans by 6 percent beginning on September 1. A Bridgestone spokesperson cited higher prices for the natural rubber used to make the company’s tires, as well as synthetic rubber and other petrochemical ingredients. The spokesperson says that the decision to raise prices was taken only...

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2017 Forecast: JATMA Expects Steady Automobile Tire Demand to Continue

The Japan Automobile Tyre Manufacturers Association (JATMA) has announced its 2016 estimates for domestic demand of automobile tires, together with its forecast for 2017. According to the association, domestic demand in 2016 was in line with the previous year at 117.87 million units, and a virtually identical demand of 118.19 million units is anticipated for 2017. This demand estimate is...

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Michelin Japan Offers Insights Into Winter Tires at Media Seminar

Nihon Michelin Tire Co. Ltd. has recently invited members of the press to an educational seminar about winter tires. During the event, Michelin Japan’s engineers offered commentary about winter tire history, advances in tire technology, smart winter tire use and performance variation based on U.S. Department of Transportation (DOT) identification numbers. As technological innovation in the tire industry has accelerated...

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JATMA Mid-year Review: Automobile Tire Demand to Decrease Slightly in 2016

Demand for automobile tires in Japan is expected to decrease for a second consecutive year, according to the mid-year review of domestic tire demand for 2016 published by the Japan Automobile Tire Manufacturers Association (JATMA) on July 21. The review places gross demand for tires including those for special and two-wheeled vehicles at 117.366 million units, a decline of 1.837...

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Goodyear Japan Kanahara

Aiming to Raise Market Share and Brand Equity—Nippon Goodyear

The automobile market in Japan is going through a difficult period, said Yujiro Kanahara, president of Nippon Goodyear Ltd., speaking recently to Japan Rubber Weekly. This is particularly true in the tire sector, where Nippon Goodyear faces a number of strong rivals and where market growth is limited, Kanahara said. Still, he believes there are opportunities for growth.

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