Yokohama Rubber Co. Ltd. (TYO:5101) has announced that it is set to establish Yokohama Tyre Sales Malaysia Sdn. Bhd. as a Malaysian JV for tire sales on Jan. 1, 2022. The JV will be formed with YHI International Ltd. (YHI) – the exclusive distributor of Yokohama tires in Southeast Asia – and its subsidiary YHI (Malaysia) Sdn. Bhd. (YHIM), which...
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Yokohama Rubber Supplies Eco-Friendly BluEarth Tires as OE for Nissan Caravan
Yokohama Rubber Co. Ltd. (TYO:5101) recently announced that it has started supplying its BluEarth RV-02, BluEarth-Van RY55 and Job RY52 tires as OE for the new-model Nissan Caravan, which Nissan Motor Co. Ltd. (TYO:7201) launched this October. BluEarth is a global tire brand offered by Yokohama Rubber with a focus on tire solutions that are friendly to the environment, people...
Yokohama Rubber Launches OE Tire for New Overseas Model of Toyota Land Cruiser
Yokohama Rubber Co. Ltd. (TYO:5101) recently announced that it has begun supplying the Geolandar A/T G31 tire as OE for the new Toyota Land Cruiser, which launched this April in overseas markets such as the Middle East, Eastern Europe and Asia. Well regarded in some 170 countries and regions, the Land Cruiser has been adored for years as the pinnacle...
Yokohama Rubber Becomes First Tire Manufacturer to Win Award From Environment Minister
The Hokkaido Plant of Yokohama Tire Retread Co. Ltd. – itself a group company of Yokohama Rubber Co. Ltd. (TYO:5101) – has become the first tire manufacturer to receive an award for excellence in 3R activities. This comes as part of a broader set of annual awards sponsored by Japan’s Ministry of the Environment in recognition of those who have...

Yokohama Rubber Launches New All-Season Tire for Toyota’s JPN Taxi
Yokohama Rubber Co. Ltd. (TYO:5101) has launched domestic sales for the Taxi Touring A/S, an all-season tire for the JPN Taxi sold by Toyota Motor Corp. (TYO:7203). The tire comes in one size: 185/65R15 88H. With accidents caused by heavy snow in urban areas becoming an issue for Japan in recent years, the country has tightened its laws around the...
Yokohama Rubber Publishes New CSR Report on Efforts From FY2020
Yokohama Rubber Co. Ltd. (TYO:5101) has updated the Japanese version of its CSR webpage to add a new annual report, giving insight into the company’s activities for fiscal 2020. The new CSR report begins by presenting Yokohama Rubber’s corporate vision and CSR slogan, and includes a message from company president Masataka Yamaishi about the importance of creating value for all...