Yokohama Tire

Yokohama Rubber to Deliver OE Tires for New Lexus Compact SUV

Yokohama Rubber has begun deliveries of Advan V61 tires for the new compact SUV LBX to be launched by Lexus in December in Japan, Europe, Asia, and other markets. The tires are available in 225/55R18 98H and 225/60R1799H sizes. The Advan V61 installed on the new vehicle is a high-performance tire from Yokohama Tire’s global flagship tire brand, the Advan...

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Yokohama Rubber to Launch New Work Truck Tire in North America and Australia

Yokohama Rubber has launched the Geolandar A/T XD all-terrain tire for full-size pickup trucks and other commercial vehicles as a new product under its Geolandar tire brand for SUVs and pickup trucks. The new product has been launched in North America and Australia starting in March 2023. A total of 28 sizes will be available. The Geolandar A/T XD is...

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Japan’s Tire Giants Post Second Quarter Results – Part 2

This article follows part 1 in a series of 2 on second quarter financial results (January-June of the fiscal year ending December 31, 2022) of the four large Japanese tire manufacturers. Sales increased by double digits year-on-year for all four companies. With its strong demand and weak yen exchange rate, the U.S. market was one of the factors that contributed...

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Japan’s Tire Giants Post Second Quarter Results – Part 1

Japan’s four major tire manufacturers have now all posted their financial results for January–June 2022. The four companies – Bridgestone, Yokohama Rubber, Sumitomo Rubber, and Toyo Tires – each achieved double-digit increases to their sales revenue when compared to the first half of the previous year, on top of which the first two of these companies managed a year-on-year increase...

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Yokohama Tire Renews Sponsorship Contract With Los Angeles Angels

Yokohama Tire Corp. (YTC), a U.S. subsidiary of Yokohama Rubber Co. Ltd. (TYO:5101), has renewed its contractual partnership with Major League Baseball team the Los Angeles Angels for 2018–2020. Based on the agreement, the Yokohama logo will be displayed at the team’s home ballpark, Angel Stadium of Anaheim. The move comes as a bid to increase Yokohama Rubber’s brand awareness...

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