Tires

New President at Yokohama Rubber Discusses Market Trends, Growth Strategies

The new president of Yokohama Rubber Co. Ltd. (TYO:5101), Masataka Yamaishi, assumed office on March 30. This year is a milestone for Yokohama Rubber, marking the 100th anniversary of the company’s founding. President Yamaishi recently sat down with Japan Rubber Weekly to discuss his thoughts on being named president of Yokohama Rubber and a variety of other topics. On being...

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New Seat Ibiza Comes With Falken Tires

Sumitomo Rubber Industries Ltd. (TYO:5110) said that Spanish auto manufacturer Seat S.A. has again chosen Falken as its OEM tire supplier for the fifth generation of its best-selling Seat Ibiza launched last month. The new model offers superb driving dynamics and quality, impressive stability and extreme reliability on the road. The Falken tires fitted as standard further enhance the benefits...

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Nippon Goodyear Holds Test Drive Event on Ice Rink

Nippon Goodyear Ltd. will launch its Ice Navi 7 premium studless tire, developed specifically for Japanese snowy and icy road surfaces, on August 1. The company held a test drive event at the Kanagawa Skating Rink in Yokohama on June 29 for members of the press to try the Ice Navi 7 before launch. Company President Yujiro Kanahara said that...

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Bridgestone to Raise Winter Tire Prices 6%

Bridgestone Corp. (TYO:5108) will raise the prices of its winter tires for passenger cars and vans by 6 percent beginning on September 1. A Bridgestone spokesperson cited higher prices for the natural rubber used to make the company’s tires, as well as synthetic rubber and other petrochemical ingredients. The spokesperson says that the decision to raise prices was taken only...

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Bridgestone Details Environmental Goals, CSR Commitments in New Sustainability Report

Bridgestone Corp. (TYO:5108) recently published its Sustainability Report 2016, detailing the company’s approach and progress toward sustainability. Inside, Bridgestone outlines its new corporate social responsibility (CSR) system, Our Way to Serve, first announced in March of this year. The report also explains the reasoning behind the system, and the three priority areas that drive it: mobility, people and the environment....

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Bridgestone Displays Winners of Children’s Eco-Art Contest at Corporate Museum

Bridgestone Corp. (TYO:5108)’s corporate museum, Bridgestone Today, is displaying the winners of the 14th Bridgestone Children’s Eco-Art Contest. The art will be displayed at the museum’s ground floor event space from June 30 to the end of September. Bridgestone Today is located in Kodaira, Tokyo. Bridgestone has been holding this contest every year since 2003 with the hope that children’s...

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