Bridgestone Corp. (TYO:5108) announced on May 11 that Representative Executive Officer Masahiro Higashi has been picked to fill the role of Global COO going forward. The decision came at a board of directors meeting on the same day. Higashi will also take up a number of other new roles, including global chief administration officer (CAO), CEO and president of the...
Tires
Michelin Partners With Swedish Company to Develop Recycling Technology for Used Tires
The Michelin Group is partnering with Scandinavian Enviro Systems AB (Enviro), a Swedish-based tire recycling company, on a large-scale project to develop and commercialize pyrolysis technology for the recycling of used tires. Pyrolysis is a method of chemically breaking down organic compounds through rapid heating. This then allows for the formation of new products which the treated organic compound did...
Yokohama Rubber’s Advan Sport V107 Selected as OE Tire for New Mercedes–AMG GLE 53-Series
Yokohama Rubber Co. Ltd. (TYO:5101) recently revealed that it has been supplying its Advan Sport V107 tires as OE for a new-model car, the Mercedes–AMG GLE 53 4Matic+, since last October. These are being fitted to the model as a 575/50ZR20 113Y size for the front tires and 325/35ZR22 114Y for the rear tires. Made for use with high-powered premium...
Yokohama Rubber Supplies OE Tires for Subaru’s NA Launch of New Sedan, SUV
Yokohama Rubber Co. Ltd. (TYO:5101) announced on April 20 that it has been supplying Avid GT tires as OE for two new cars launched by Subaru Corp. (TYO:7270) in North America. Both of these cars – the new-model Legacy sedan and Outback crossover SUV – hit the U.S. and Canadian markets in autumn 2019. Based on the existing Avid tire...
Nissan Equips Newly Launched Roox With Sumitomo Rubber’s Dunlop Evasive EC300+ Tires
Sumitomo Rubber Industries Ltd. (TYO:5110) recently announced that it has started supplying the Dunlop Enasave EC300+ as an OE tire for Nissan Motor Co. Ltd.’s (TYO:7201) new Nissan Roox, which launched on March 19. The new Nissan Roox is a “super-height” kei-class wagon that has excellent drivability with class-leading interior space and is equipped with omnidirectional advanced safety technologies. In...
Toyo Tires Resumes Normal Operations at Sendai Plant
Toyo Tire Corp. (TYO:5105) has resumed regular operations at its Sendai Plant in Iwanuma, Miyagi Prefecture, getting back to normal here on April 10 as planned. Toyo Tires had previously been limiting the Sendai Plant’s production in an effort to deal with the global tire demand slump brought about by COVID-19. This saw the plant’s production reduced over April 3–9...

