Bridgestone Corp. (TYO:5108) has announced that it will supply its Turanza T005A tire as OE for the mild hybrid version of the new Mazda MX-30. This follows Mazda Motor Corp.’s (TYO:7261) recent reveal of the new compact SUV. Based on the idea of “Living True to Yourself,” the Mazda MX-30 was designed with the aim of letting drivers spend time...
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Bridgestone Pursues Office Reorganization to Improve Added Value, Productivity
Bridgestone Corp. (TYO:5108) has announced that it is moving to integrate and reorganize its office locations over the coming months. Through this plan, the company aims to achieve more efficient, effective utilization of management resources, as well as to reform work styles in a way that improves value and productivity. A gradual effort starting this month will see Bridgestone consolidate...
Bridgestone Targets Growth for Retread Tire Business
With the transport sector facing a difficult business environment amid COVID-19, Bridgestone Corp. (TYO:5108) is seeing effects on both demand and sales for its retread tires. Nonetheless, such tires continue to make up a rising portion of Bridgestone’s sales with each passing year. And going forward, the company aims to continue growing its sales of retreads, which reliably provide both...
Bridgestone Group Wins Good Design Award for Two New Products
Bridgestone Corp. (TYO:5108) and Bridgestone Cycle Co. Ltd. have each received an award as part of the 2020 Good Design Awards run by the Japan Institute of Design Promotion (JIDP). The first of these awards was given for a prosthetic sole to be used by athletes, while the other was given for the TB1e electric assist bicycle. The prosthetic sole...
Bridgestone’s US Hose Business to Focus on Building and Manufacturing Industries Amid Demand Slump
Bridgestone Corp. (TYO:5108) is looking to focus its U.S.-based hose operations on sales to the building and manufacturing industries. To this end, the company will utilize the sales network of local subsidiary Bridgestone HosePower LLC to take in related demand. Previously, Bridgestone’s U.S. hose business has been largely focused on the oil and gas sector, with its products being used...
Bridgestone to Halt Production of Kart Tires by End of 2022
Bridgestone Corp. (TYO:5108) recently announced that it intends to stop kart tire production at its Kurume Plant in Kyushu by the end of 2022. Since beginning supply of kart tires in 1977, Bridgestone has handled development, production and sales for these both domestically and abroad. In Japan, the company has focused on kart tires accredited by the Japan Automobile Federation;...

