Sumitomo Rubber Industries Ltd. (TYO:5110) has begun sales of the Dunlop Direzza 95R, a competitive tire for use in rallies and dirt trials. Launched on Sept. 11, the tire is available in two sizes: 205/65R15 94Q and 185/60R15 88Q XL, with the XL indicating the ability to carry extra load. Offering a high level of grip, the Dunlop Direzza 95R...
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Sumitomo Rubber Industries Ltd. (TYO:5110) plans to launch Japanese sales of the Dunlop Sportmax Q4 hypersport radial motorcycle tire. Developed and produced in the U.S., the tire is set for phased-in Japanese sales from March 1, 2019. One front tire size and five rear tire sizes are to go on sale. The first Sumitomo Rubber hypersport radial to be sold...
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Sumitomo Rubber Industries Ltd. (TYO:5110) recently began delivery of the Dunlop SP Sport Maxx 050 DSST CTT to Toyota Motor Corp. (TYO:7203). A high-performance run-flat tire, it is being deployed as a factory-standard product for use in the new Lexus UX compact crossover launched in November. The Lexus UX comes as a new addition to the Lexus lineup, adopting...
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Sumitomo Rubber Co. Ltd. (TYO:5110) announced on Oct. 30 that it is supplying its Dunlop SP Sport Maxx 050 line of tires as OE for the new Lexus ES model that launched last month. As an original debut model of the Lexus brand, the ES is a mainstay of the automaker’s lineup. And the latest model of this, coming as...
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Sumitomo Rubber Industries Ltd. (TYO:5110) held a general shareholders meeting on March 29, with the company fielding questions from shareholders on three main topics: sales strategy in regions where the Dunlop brand is struggling, the impact of the recent strong yen, and responses to the trend toward electric vehicles (EVs). A Sumitomo Rubber representative noted that in Europe, the U.S.,...
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Sumitomo Rubber Industries Ltd. (TYO:5110) has this month launched the new S5 version of the Direzza 03G, Dunlop’s sport tire for gymkhana and circuit racing. The company has adopted open pricing for the new tire, which will be available in two sizes. The Direzza 03G is a high-grip tire developed with the goal of taking top prizes at racing and...
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