Bridgestone Announces Motorsport Plan for 2017, Supports Activities Around the Globe

According to its recently announced motorsport plan for 2017, Bridgestone Corp. (TYO:5108) will during this year support numerous teams, drivers, and riders in a variety of events from top-level races to grassroots motorsports. Among branding and marketing initiatives through various sports events, the company views motorsports as an important communication platform that is directly linked to its tire business. Participating…

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